Selected work

Six engagements, six systems.

From a live recruitment platform to strategic advisory work — each project starts with the same question: what should this system actually do, and who is responsible for it?

Live

Multiphase Workforce Platform

A recruitment platform rebuilt so clients can evaluate real professionals without ever being able to identify them — live, with real candidates and client organisations.

Live

Live

Multiphase Website

Rebuilt the site I originally built on WordPress, removing a category of security risk and wiring the public pages to the workforce platform's job feed.

Live

Live

BriefStack

An AI tool that generates structured content briefs and deliberately refuses to write the content itself.

Live

Early-stage / seed

Hivedeck

Product messaging, UX writing, and AI-powered onboarding for a website builder built for food vendors and small businesses.

Pre-launch — communication foundation established

Pre-launch

BuzinessHours

Product audit, UX writing, credibility improvements, and go-to-market strategy for a business-discovery platform.

GTM strategy complete, launch pending

Growth-stage

Wazobia Technologies

Content strategy, SEO, and editorial workflow for a UK-based software consultancy scaling its market presence.

+700%

Organic traffic in 9 months